Why SELF?

At SELF, we believe that selfness is the new wellness !

Proudly Belgian, SELF is a 100% vegan & natural skincare brand. Our products work even on the most sensitive and problem skin, so it works on every skin type !

We believe in the human touch. For SELF, our customers are as important as our products. We like to keep in touch and listen to our customers 'needs & wants'!

Our story

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Simple and effective

Our SELF facial routine:

Most women have a bathroom cabinet filled with products, a cabinet you can barely close. There are just so many products on the market...

Discover our new blog!

100% NATURAL PRODUCTS

BELGIAN BRAND

MOST SENSITIVE SKIN